Innovation and insights

Innovation and insights

To discuss your needs

Helping to create winning products through applied sensory solutions

Customised research designs to understand how consumers engage with products and packaging

Product innovation

  • Time-based sensory mapping
  • Concept creation and evaluation
  • Product optimisation
  • Consumer acceptability and segmentation
  • In-house trials and consumer stories

Packaging and labelling

  • Packcept evaluation
  • In-situ usage and storage
  • Claim substantiation

Multi-sensory marketing

  • Sensory brand signature
  • Cross modal relationships

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Key services

Sensory testing services

Sensory Testing

Rapid attribute profiling, UKAS accredited triangle testing and more.

Consumer testing services

Consumer Testing

Product assessment, evaluation and performance.

Innovation and insights

Innovation and Insights

Customised research designs to understand consumers' in-depth.

Sensory training

Sensory Training

Individual or team sessions, scheduled or tailored.

Group of people undertaking focus group research

Time-based Sensory Mapping

Increasingly using time-based sensory mapping to obtain detailed sensory feedback.

Facilities

Facilities

State–of–the–art facilities for consumer and sensory testing.

Sensing brands

Sensing Brands

Creating a distinctive and motivating sensory signature.

Clients

Clients

Working with clients from across the food and beverage supply chain.

Knowledge centre

Knowledge Centre

A selection of our consumer and sensory Research and Development reports.

Other links

Where we refer to UKAS Accreditation

The Campden BRI group companies listed below are accredited in accordance with the recognised International Standard ISO17025:2017 by the United Kingdom Accreditation Service (UKAS). The accreditation demonstrates technical competence for a defined scope of methods, specific to each site, as detailed in the schedules of accreditation bearing the testing laboratory number. The schedules may be revised from time to time and reissued by UKAS. The most recent issue of the schedules are available from the UKAS website www.ukas.com. Campden BRI (Chipping Campden) Limited is a UKAS accredited testing laboratory No. 1079

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